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In today’s spam-riddled digital age, it’s easy for industry old-timers to bemoan the state of the advertising or marketing agency as it stands today. Some long for a return to advertising’s golden age – the...Read More
Hiring and working with an advertising agency is probably what most people would consider the epitome of the “spend money to make money” mentality. However, many organisations may not have the budgets (or the administrative...Read More
Business owners, especially those who have fought for and nurtured their organisations right from the beginning, are often hesitant to hand over something as important as their public image to a marketing agency. Naturally, nobody...Read More
It’s a little-known fact that most journalists and media organisations have a “black hole” folder for all the press releases they will never even so much as open, forget read. Why? Because not all agencies are...Read More
Its influence has played a controversial role in the outcome of the US elections, Brexit, and even in the politics of our own country, with a UK-based PR company working around the clock to save the image...Read More